Passion-based Publishing

(May 8)


Author shows what it means to have the world’s greatest job.

Media hook: author is a multi-hit viral sensation with 5.3 million views of most recent video in only three weeks.

Preorder campaign: enter proof of preorder purchase on Apollo website to receive a free bar of chocolate.

Entertaining and moving book from outsized personality is perfect for media.

Chocolate is a $21 billion dollar industry.

6in X 9in
208 pages
Eight-page color photo insert